Making History, One Client at a Time!

I'm sure our founder, Mark Adams, didn't appreciate he was making a little piece of history when he took a young Bill Gates on his first European press tour back in 1981.

And I suspect our Text 100 teams around the world didn't quite appreciate the significance of launching the first global Chinese tech brand when they unveiled Lenovo in 2005 either.

I'm not claiming Text 100 has changed the world (well, not that much anyway!) but by virtue of being the granddaddy of tech PR firms, we've often had the privilege of a ring-side seat at great moments in technology industry history.

I got that feeling again this week when Text 100 had the opportunity to represent the Russian Venture Company on its first US press tour and business development visit. Like India and China before it, Russia is starting to build up its technology industry and it's not hard to imagine this country of 140 million people offering 60,000 new IT and engineering graduates each year could soon live up to its billing as one of the high-potential 'BRIC' countries.

And if Russia does realise its technology potential - aided by the investment dollars of our newest client and the expertize of entrepreneurs and VCs from Silicon Valley - then we'll be proud to say: "Text 100 was there at the beginning!"

David McCulloch